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Terms

Plain-English terms.

Most agency contracts are 12 pages of lawyer-speak. Here's how the work actually goes between us and you.

Last updated May 2026.

The deal

We offer three services. Pick whichever ones fit:

  • Websites β€” one-time flat fee. We build it, you keep it forever. Code, design, and domain are yours.
  • Local SEO β€” monthly retainer. Cancel any month. No contract. No setup fee.
  • Google Business Profile management β€” monthly retainer. Cancel any month. No contract. No setup fee.

Payment β€” website builds

50% deposit before we start. The other 50% is due at launch (when the site goes live on your domain).

If you go with the monthly plan instead of the flat fee, you pay the listed monthly amount for the listed term, then the site is yours and you stop paying.

Optional ongoing hosting is $25/month. That covers hosting, domain renewal, and small edits (about an hour per month β€” for example, swapping a phone number or updating hours). Cancel any time. The site stays yours.

Payment β€” SEO and GBP retainers

Charged monthly, billed in advance, on the same day each month. The first month is charged when you sign up. There is no setup fee and no minimum term.

You can cancel any time before your next billing date and you won't be charged again. We don't refund the month you're currently in (we already did the work), but we'll finish everything we promised for that month before we stop.

If we miss something we promised for a month, we'll either catch up the next month or credit you. You decide which.

What you get

The features listed in your tier (Starter, Professional, or Premium). 1 year of hosting included. Up to 2 rounds of revisions before launch.

If you ask for things outside the original scope (extra pages, new features, e-commerce, integrations), we'll quote those separately before doing them.

Timeline

Starter: 5–7 days. Professional: 7–10 days. Premium: 10–14 days. We start the clock when we get the deposit and your content (logo, photos, copy points, etc.).

If you take longer than 30 days to send us your content, we'll pause and pick up when you're ready. No penalty.

If you don't like the result

You only paid 50% upfront. If you genuinely don't want the site after seeing it, you walk. You don't owe the second half. We keep the deposit for the work done.

This has not happened so far, and we'd rather it never does β€” so we work hard to nail the brief on the first preview. But the option is there.

Ownership

Once the final 50% is paid, the code, content, and domain are yours. You can move the site to any other developer or host without asking us.

Photos and copy you provide stay yours. Photos and copy we wrote for you also become yours after final payment.

We may show screenshots of your site in our portfolio unless you ask us not to.

What we're not on the hook for

Stuff outside our control: domain registrar outages, hosting provider downtime, third-party services (booking platforms, payment processors), or changes Google makes to its search ranking algorithm. We'll help you figure things out, but we can't guarantee uptime or rankings.

For SEO and GBP retainers specifically: we do not promise #1 rankings or a specific number of leads. Google's rules change every week and we don't control them. What we guarantee is the work we do every month β€” the audits, the content, the citations, the reviews, the reports. If we don't do the work we promised, we fix it or credit you.

We don't write legal copy (privacy policies, terms specific to your industry, licensing disclosures). If your business needs that on its site, get it from your lawyer and we'll publish it.

Access we'll need (SEO and GBP customers)

To do this work, we'll need access to your Google Business Profile and (for SEO) your website's hosting or CMS. We use that access only to do the work β€” we don't change ownership, we don't lock you out, and we don't poke around in anything that isn't relevant to the job.

When you cancel, we hand the access back. We won't keep anything you didn't ask us to keep.

Changes to these terms

If we change these terms in a meaningful way, we'll let active clients know by email. The version on this page at the time you sign up is the version that applies to your project.

Questions or disputes

Call or email us first. We're three people who care about our reputation in three small markets. We'd rather solve a problem than fight about it.

Email hello@prolocalbuilder.com or call (408) 908-9940.

This page describes how we work. It is not legal advice. If your project is large, regulated, or you need bespoke contract language, tell us and we'll add a written agreement on top of these terms.
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